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'Microtargeting' Lets Pols Turn Data Into Votes

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'Microtargeting' Lets Pols Turn Data Into Votes 'Microtargeting' Lets Pols Turn Data Into Votes As this election heads toward what looks to be a photo finish in 15 days, there are really two presidential campaigns happening. There's the one on view in debates, campaign ads and big speeches. And then there's a stealthier one, with messages tailored just to you and delivered not in front of TV cameras but right to your mailbox. It's called micro-targeting, said Sasha Issenberg, author of a new book titled "The Victory Lab."


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Gay Man Claims 'Imprisoned' by Church

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Gay Man Claims 'Imprisoned' by Church Gay Man Claims 'Imprisoned' by Church A North Carolina church that has faced allegations of harassment and false imprisonment in the past is the subject of a new investigation launched after a 22-year-old man said he was held against his will for being gay.


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Watch: George Will: Debate Shows 'Remarkable Reversal' Between Parties

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Watch: George Will: Debate Shows 'Remarkable Reversal' Between Parties Conservative analyst says GOP, Democrats have reversed roles since days of George McGovern.


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Arby's Manager Flees Robber, Gets Fired

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Arby's Manager Flees Robber, Gets Fired Arby's Manager Flees Robber, Gets Fired An Arby's Restaurant in Dayton, Ohio, has fired its assistant general manager after she had to jump through the store's drive-through window to escape a knife-wielding robber. What's Arby's beef? Archer, the company says, violated a company rule. According to the Dayton Daily News, assistant manager Mary Archer had been closing up the store when the incident occurred. In an exclusive interview with News Center 7 of Dayton, she said her last co-worker had just left for the night when she heard the doorbell ring.Thinking it was her co-worker returning to pick up something she'd forgotten, Archer unlocked the door, only to find herself confronted by a robber with a knife who repeatedly shouted, "Give me the money."


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Light Hazing Sentence; Mom Lashes Out

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Light Hazing Sentence; Mom Lashes Out Light Hazing Sentence; Mom Lashes Out The first of a dozen defendants charged in the hazing death of Florida A&M University drum major Robert Champion got off easy with the judge today, but not with Champion's mother.


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Light Hazing Sentence; Mom Lashes Out

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Light Hazing Sentence; Mom Lashes Out Light Hazing Sentence; Mom Lashes Out The first of a dozen defendants charged in the hazing death of Florida A&M University drum major Robert Champion got off easy with the judge today, but not with Champion's mother.


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Watch: Life Inside a Micro-Home

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Watch: Life Inside a Micro-Home People are living in tiny homes around the world.


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At Final Debate, a Leadership Test

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image At Final Debate, a Leadership Test Tonight’s presidential debate is a key opportunity for Republican nominee Mitt Romney to prove that he has what it takes to be commander-in-chief, according to three undecided voters who questioned the candidates at the second presidential debate at Hofstra University on New York’s Long Island...


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Cops Shoot Dead Armed, Naked Man

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Cops Shoot Dead Armed, Naked Man Police identify naked man shot, killed by officers during rampage in California


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Cops Shoot Armed, Naked Man Dead

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Cops Shoot Armed, Naked Man Dead Police identify naked man shot, killed by officers during rampage in California


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Murdered Barista Was Raped, Shot

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Murdered Barista Was Raped, Shot Murdered Oregon barista Whitney Heichel died from multiple gunshot wounds, according to medical examiners.


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Watch: Final Presidential Debate 2012: What Do the Candidates Need to Do?

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Watch: Final Presidential Debate 2012: What Do the Candidates Need to Do? George Stephanopoulos and Martha Raddatz on what Obama and Romney have to do to win the debate.


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Watch: Three Dead in Mass Shooting At Wisconsin Salon

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Watch: Three Dead in Mass Shooting At Wisconsin Salon The alleged gunman, Radcliffe Haughton, had a history of domestic violence.


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Tony Scott Died From Blunt Force

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Tony Scott Died From Blunt Force Coroner: Director Tony Scott died from blunt force trauma, drowning in jump off LA-area bridge


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Obama's Bear-Hugger Invited to Debate

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Obama's Bear-Hugger Invited to Debate BOCA RATON, Fla. — President Obama’s campaign has invited Scott Van Duzer, the bear-hugging Florida restaurant owner who gave Obama a lift last month, to be a guest at tonight’s presidential debate. Obama got a friendly boost — literally — from Van Duzer when he...


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Obama's Bear-Hugger Invited to Debate

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Obama's Bear-Hugger Invited to Debate BOCA RATON, Fla. — President Obama’s campaign has invited Scott Van Duzer, the bear-hugging Florida restaurant owner who gave Obama a lift last month, to be a guest at tonight’s presidential debate. Obama got a friendly boost — literally — from Van Duzer when he...


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